BASE was able to secure a partnership deal with Adidas based on their innovative approach and supported by their branding and presentation before the gym had opened. On its launch the website and social media presence drove a lot of interest in BASE and helped to communicate what set it apart from the competition.
Since launch they have worked in partnership with the likes of GQ magazine as well as continuing their collaborations with Adidas whilst exceeding their membership targets and opened their second gym in spring 2018.
BASE has just won the "Best gym in Asia 2018." Fitness Best award.