The previous website was not responsive and did not work at certain screen sizes, including most mobiles, which was creating significant journey drop offs. It was fundamental that the new website was accessible and functional whilst reflecting the luxury image. The sitemap and user journeys were refined to create a much more intuitive user experience across the site.
As the website has 1000’s of properties it was also key that it is was not only easy to navigate for users but also to manage for the Luxury Travel Book team.
The site was built with a custom Laravel Content Management System to allow easy updating of the site by the client.