A beautiful art deco events venue, situated in East London.

Having a good time since 1933 with no intentions of stopping.


Following on from a recent re-brand, Troxy were looking to update their website to not only communicate their new identity but create a web experience that increased ticket sales.


The previous website had some awkward user journeys and was not working to its full potential, especially on mobile, which 60% of their visitors were viewing their site from.


Primarily, we focused on upcoming events and the ability to buy tickets whilst refining the main navigation to focus on secondary user journeys, mainly surrounding visitor information. 

Website.


One of the key goals for the new website was for easy content and events management.


Their previous site was very restrictive and they needed more flexibility to accomodate the wide range of events they host.


Events and content can now be easily and efficiently managed reducing the time and frustration expended for all changes, big or small.

More from Maya...